As winter settles in and the holiday season draws near, the Hospitality and Retail industries gear up for one of the busiest times of the year! But it’s not just the festive decorations and holiday promotions that create a memorable shopping experience – it’s the technology that powers each customer interaction. Opening your store on time, and with all systems running smoothly, is crucial for capitalising on the busiest period of the year. But it’s common knowledge that it is far easier said than done!
Let’s run through some of the other overlooked essentials for a successful New Store Opening (NSO).
The perfect EPoS solution, is it self-service
Finding the perfect EPoS solution is crucial to an NSO’s success and is especially important for the winter rush! Whether it’s conventional manned checkouts, or self-service – taking payments is the number one priority!
Check out our blog on frictionless technology to find out more about choosing the right EPoS solution for your business. In response to the shifting payment patterns for consumers, far more gravitate towards contactless payment options now. Choosing the perfect payment solution ensures a smooth experience for your customers. Click here to find out more.
Contactless payment solutions, speedy setup for a faster checkout experience
Implementing contactless payment options is not only essential for customer satisfaction but also fast to set up! This makes it ideal for stores racing to open before the peak period of holiday shopping.
Technology is only implemented smoothly if the IT infrastructure supporting it is up to scratch. Click here and check out our blog ‘5 things you need infrastructure-wise to make your EPoS work’ to learn more.
Augmented Reality, streamlining in-store experiences
Setting up AR technology ahead of an NSO gives customers unique ways to interact with your store from day one. Virtual try-on stations help engage shoppers immediately without needing additional staffing or multiple dressing rooms that take up space. This means more space devoted to what you’re selling and subsequently an increase in sales.
These setups are efficient and memorable and support your team in delivering a high-quality experience.
Check out our blog on augmented reality solutions for more information on this new wave of tech here.
Snowy sales, driving spend with digital media and targeted adverts
Digital media has paved the way for Hospitality and Retail in recent years. Businesses are beginning to understand the value of this technology and the boost in revenue and marketing capacity these screens offer. Here at Celestra, we have witnessed this firsthand with Stonegates Digital Signage rollout. In the bustling winter months, customers need to know what’s on offer, so they can buy it!
Stonegate has launched the largest digital media rollout to offer targeted promotions in the UK with the support of Celestra – learn more by clicking the link to our digital signage blog.
As the festive season rolls in, you can rely on Celestra to deliver Winter Ready Stellar Installations. You can rely on our team’s expertise and attention to detail to deliver your next installation, helping you stand out during the busiest time of the year! Contact us here, let’s talk Winter-Ready Stellar Installations.